Why is P. Diddy's new cologne called Unforgivable? What does that mean ? His commercial came on TV and I got distracted by how his voiceover sounded a lot like that boy in your elementary school class ... you know, him-that-could-not-read-well?
I think I am an undercover actress because my first reaction was that of a jilted lover. This jive-time jokah talkin' to me about, "Be (big, pregnant baby-daddy pause) ... unforgivable."
Okay den. Das cool. I hope you think my fist is unforgivable, too, you sorry bastid.
End scene now, because I've not done the Dew today ;)
Okay, before I let Diddy speak for himself and set me a bit at ease (all pimps, even the sa"diddy" ones, got powers of persuasion), let's just talk about this; let's judge this perfume by its name (because the bottle is just eh, for me). Knowing it comes from Diddy, someone who identifies with being a "bad boy," someone who made TWO songs advertising how he needs a girl, he who bounced around like a muppet while Biggie talked about effin' a few female stars or two, got babies by different women ... here he comes with "Unforgivable."
Cologne. A lot of women love a nice man in some fine cologne. I do. Appealing to one's senses is important and memorable, but I ain't tryin' to remember no jokah who's unforgivable. No. I have already thrown your shiz out of my domain, deleted your phone number, I have probably cussed you out and bad-mouthed you to your mama, the beauty shop, my mama (who already done told me so) and whoever else caught me at the bad time that was our breakup.
This don't sound like nothing but a cop-out. Now, instead of coming home smelling like some other woman's perfume, he can just pop his collar and say, "Hey baby. I'm unforgivable."
This will leave you hatin' the playa and the game.
I thought, man, unforgettable must've been taken, bad boy cologne might've been too obvious, diddy by itself probably was too silly soundin' - it didn't appeal to his power ballah status. I wondered aloud about this and my mom said, "It probably stinks so who cares."
Mags is old school kids. People born in 1948 ain't havin' none of this nonsense. Mama says to avoid boys like him anyway, period. You got to look beyond the cologne title and look at his lifestyle, check out that swagger ... sure you never know how people are when the cameras stop flashing, but Mama thinks Diddy keeps it fairly real. What you see (flash, braggadocio) is what you're going to get ... hence the name.
“Don’t be afraid to be sexy and smell good.” - Diddy.
"Life without passion is unforgiveable." - Diddy.
I ask Fidge about this initially. He laughed at my interpretation. I am funny, but, as they say, I am also from Venus, so this is about tryin' to see what some boys must be thinking on Mars. I am now curious. I bet it smells good, too, just to spite a girl like me - she-who-dwells-too-much-in-her-head (turns out I may be right, but more on that in just a bit).
So I do me some research. Well, Google does my research for me, but they can afford it. So what's in a name? According to an article posted on Batanga.com (Latin Music Internet Radio), Diddy says, "One of the main reasons I picked the name is because I am unapologetic in who I am and what I represent. You can't forgive someone who's not apologizing for what they stand for, so it represents strength. When you believe in yourself, it is unapologetic. Make it real, and live your life out loud. To some this is Unforgiveable. If so, I say be Unforgiveable."
Yeah, okay. Exactly what I figured. Diddy, this means you and I could never be. We both already knew this, you're too unforgivable to care, really, but me personally, I'm glad for the realization; it's nice to find out you already knew what you know, ya know?
Seriously, it's good when people know who they are because that's the confidence thing that people find so alluring. So naturally in this case it boils down to whether you want someone who's that unapologetic and frankly proud of it. That's a proud rooster right there, rulin' some kinda fierce. Knowing me, though, me and him would make some rotten ass eggs though, so good luck to the fierce girls who like guys like that.
The cologne is described as “explosive and seductive.” Um, almost immediately I saw two people having a fight and then making up. He is so keepin' it real, I want to hug him for it. That jokah and his current lady, Ms. Kim Porter. Apparently they've fought over the years and they still stickin' it out. Who's to say with a certain guy I wouldn't do the same thing, but seriously, that is no way to live so I'm thinking that I'd get too bored with that drama. On the site, pdiddycologne.com, it says, "Unforgivable, is a visceral fragrance that blends chemistry and emotion." Nice. You say there's chemistry involved in making cologne? Get the kcuf outta here.
"It stimulates the senses in ways never imagined and is a rare blend of pure, uncontained, and unrestrained emotion. Its essence is inspired by a life lived and savored to the fullest. It's sleek, smooth blend reinvents masculine style with classic luxury. The Unforgivable man is distinctive with a driving passion."
Yup, I still feel like my first instincts were right. This sounds like it smells like trouble in a damn bottle. Of course, that whole paragraph is some serious mumbo-jumbo ... "reinvents masculine style with classic luxury." Huh?
Oh. Here it is, here comes the trouble: "Unforgivable fuses cashmere accord with rum and amber, achieving a peak that is both sexy and seductive." Damn. So you tellin' me this makes men smell like a wino? But not just any wino, but a classic, luxurious wino. Him is fine.
Of course my immediate thought was rum? Oh me oh my, I am in trouble indeed. I'd probably lick that jokah (you know I love the rum!). Now I kinda wanna smell it because I bet it does smell good. Jokah is genius, and in a world where money makes errything go 'round and Diddy is all about makin' mo' paper, he probably actually looks like the genius helming the boardroom table. Ladies are gonna be buying this UNforgivable for their fellas, playin' Jamie Foxx's UNpredictable gettin' all UNdressed and et cetera ...
But still, my single soul ain't buyin' any of it. The next thing you know somebody's gonna come out with a fragrance known as "redemption," or "unsacred" or just plain ol' "lust."
Everything is not for everyone, and the whole premise of this lifestyle almost saddens me. Who wants to lead a life where no apologies should even be expected or even given? (Of course, seeing how apologies (public ones, especially) have become so watered down and politically correct and such, it's no wonder more people would rather be unforgivable.) Who says it's impossible to be both passionate and compassionate?
I think Diddy even created the phrase, "for the grown and sexy." I never paid much attention to the phrase before, because I dismissed equating him with sexy. We don't share the same interpretation of sexy (women parading around virutally nekkid is just sexy without the y), just as I almost cringe whenever I hear him use the term class or classy, as I am not so sure my opinion of his lifestyle represents in anyway my view of what classy is. (Classy may appear to be grand, it often surfaces in opulent, plush, luxuriously furnished and fashioned surroundings, but there are intangibles involved in classy and there are subtleties ... one of the main ones being, no one is constantly verbalizing how "classy" everything is.) But it wasn't until just now that I realized, not only is he not sexy, but he's also not grown. Age ain't nothin' but a number after all. A person who is so dogged in their drive and their passion as to not even feel the need to consider giving an apology (when you know good and well if ever they're wronged they will certainly demand one) is nothing more than an impetuous child. This world has too many Veruca Salts already, and I don't think it's cool to encourage more of that behavior.
But I guess I'm just the little girl from the country still toutin' the Golden Rule, but I love that about me. So thanks but no thanks, Diddy. I prefer my rum stirred, not spritzed.